Ride25 — London to Sydney by bike, one leg a year

About us

One route. 25 legs. 25 years.

Ride25 is a mission to cycle from London to Sydney, broken into 25 legs ridden one leg a year, each of three to eight days, raising money for good causes along the way.

The Nufenen Pass, 2,478 m — Pioneers Leg 3, Geneva to Milan
The Nufenen Pass, 2,478 m — Pioneers Leg 3, Geneva to Milan
John and Rob at the Arco della Pace in Milan with the Founders Leg 4 group behind
John and Rob at the Arco della Pace, Milan — the start of Founders Leg 4.

Who started it

Ride25 was founded by Rob Hamilton and John Readman in 2012 to see the world by bike, explore less-travelled areas, raise money for good causes and have a lot of fun with an amazing group of people. It is really a hobby that has got out of control. In 2026 we have 225 people completing the legs!

The business is not run for profit but to create charity fundraising events that maximise the fundraising. The founders are paid no income and in the event of any profit it will be given to charity.

Coen and his son William on Pioneers Leg 4
Coen and his son William on Pioneers Leg 4
The daily muppet shirt recipient on Founders Leg 4
The daily muppet shirt winner, Founders Leg 4

How it works

Each leg is a supported charity cycling holiday of three to eight days, riding a section of the route from London towards Sydney. You can ride one leg, a few, or chase the whole thing over 25 years.

The Pioneers are the original group who started in London and are now approaching Kathmandu. The Founders are a second group of entrepreneurs following the same road in their tracks — 10 years later.

We are a broad church — our cyclists are aged from 14 to 83, with individuals, couples and often parents riding with an older child.

We don't take ourselves too seriously — who gets awarded the daily muppet shirt is more important than who got up the hill fastest! We also have the annual John Miles Cup, awarded to the person who has really made a difference.

Ride25 in a nutshell

  1. See less-travelled parts of the world — you'll probably never have visited 95% of the places we ride through.
  2. Have fun and build incredible friendships over the years.
  3. Get and keep fit, not just for a one-off event — the next leg is never far away.
  4. Raise money for good causes — money that is spent very efficiently.

Every rider raises money for our charities and earns the badge for that leg.

The legs so far, compared

8,005 km ridden over 53 days, with 94,981 m of climbing.

Leg 1 Parmoor to Paris
370 km
Leg 2 Paris to Geneva
587 km
Leg 3 Geneva to Milan
571 km
Leg 4 Milan to Rome
732 km
Leg 5 Rome to Bari
650 km
Leg 6 Bari to Thessaloniki
612 km
Leg 7 Thessaloniki to Istanbul
845 km
Leg 8 Istanbul to Çandır
628 km
Leg 9 Çandır to Giresun
716 km
Leg 10 Giresun to Tbilisi
917 km
Leg 11 Tbilisi to Baku
563 km
Leg 14 Jaisalmer to Tijara
814 km
LegDaysAvg km/dayAvg climb/day (m)Max climb in 1 day (m)Max elevation (m)Total climbing (m)Total kmCumulative km
Leg 1 – Parmoor to Paris31231,3701,7292254,110370370
Leg 2 – Paris to Geneva41471,8742,6091,3237,496587957
Leg 3 – Geneva to Milan41431,2622,2762,4785,0465711,528
Leg 4 – Milan to Rome51461,6682,8809508,3427322,260
Leg 5 – Rome to Bari41632,5983,6801,13210,3926502,910
Leg 6 – Bari to Thessaloniki41532,1943,6851,5278,7766123,522
Leg 7 – Thessaloniki to Istanbul51691,9012,7197309,5058454,367
Leg 8 – Istanbul to Çandır41572,6623,4701,64610,6486284,995
Leg 9 – Çandır to Giresun51431,7292,6851,3938,6447165,711
Leg 10 – Giresun to Tbilisi61531,8622,2862,46111,1699176,628
Leg 11 – Tbilisi to Baku41412,0982,4872,0578,3935637,191
Leg 14 – Jaisalmer to Tijara51634928025892,4608148,005
Total so far5315194,9818,005

The brand, by Steve Edge

Steve Edge came up with the original Ride25 name, the badges and the look of the whole thing. Here he is explaining where it all came from.

The crew

Every leg is supported by the same crew — covering logistics, hospitality, bike mechanics, medical and sports physio.

You will meet Mel, Margot, Eleni, Claire, Dan, Adam, Jonny, Sarah & Kate at the start.

Want to start a third wave?

Are you a well-connected person, team or organisation that wants to start a third 25 year journey? We are looking for the right leaders to start again from London. Ride25 will do all the heavy lifting — you just need to recruit and lead the rides, following in the tracks of the Pioneers and the Founders.

Talk to us about leading it

Contact

Get in touch using our contact form

Ride25 Limited
The Hyde, Hambleden
Henley-on-Thames RG9 6SY
Leg 8 — Istanbul to Çandır
Leg 8 — Istanbul to Çandır

Fourteen years on the road

A few frames from the legs already ridden. Click any photograph to watch the film and see the full album.

What our riders say

“After three legs Ride25 has become one of the highlights of my year. I was inspired by the vision John and Rob painted of a group of like-minded business founders riding across the world to raise money for a fantastic cause. The reality has far exceeded my expectations: faultless organisation, and superb riding through stunning scenery in the company of inspiring and supportive entrepreneurs. I've made some great friends and learned a lot about myself. And I've laughed, a lot! It's a genuinely enriching, life-enhancing experience.”

Ed Simpson · Founder / EOS Visionary, The Legal Director

“I can honestly say that the experience of pedalling with fellow Ride25 Pioneers for over 4,000 miles over 10 years has been one of the most enriching experiences of my life. I've discovered new friendships, interests, fitness levels, countries, cultures, foods, wines and beers whilst also helping transform the life opportunities of those children supported by 1moreChild. Each year's leg is a protected date in my diary and a highlight of my year. The final destination may be Sydney but it's on the journey, and in the community, where I've found that life-affirming magic.”

Paul Lindley · Founder, Ella's Kitchen

“I've been part of the Pioneers for quite a few years. Every ride is a wonderful experience — a beautifully organised voyage into the unknown made even better by doing it with a wonderful group of people. We've still got a massive distance to do, but the thought of cycling into Sydney together is highly motivating. On top of this, it is great to see the good which 1moreChild is doing with the funds raised through this amazing adventure.”

Erik Fairbairn · Founder, Pod Point

“Making friends, finding new business partners, keeping fit, and exploring the quiet roads of Europe and beyond by bike, all whilst raising funds that I know are making such a difference in Uganda. So many great memories, and so many more to come. I can't recommend Ride25 enough.”

Bonamy Grimes · Founder, Skyscanner

“Pioneers has been an amazing and truly memorable life adventure so far — exploring the world by bike, getting fit, and making great friends and business contacts along the way too. Beats the beach or a golf trip in my book — and in aid of a great charity. The ultimate distraction from the stresses of running a startup — I can't recommend it enough.”

Doug Monro · Founder, Adzuna

“My first ride with Ride25 was two years ago. I was very nervous and apprehensive as a solo female, but I could not have been made to feel more welcome, looked after and safe. The cycling was amazing, the organisation was super slick and the accommodation was first class. An amazing group of people and an experience of a lifetime. I am now in my third year and hope to continue every year from now on.”

Julie Patterson · Pioneer

“Ride25 is something I look forward to and train for every year. It is an amazing way to see the world, enjoy quality time with friends and raise a lot of money for a great cause — sign up, you won't regret it — good for your body and soul.”

Zach Douglas · Founder, Orega

“The pride I feel from participating and therefore contributing to 1moreChild is priceless. The payback is every year I continue to pedal, work on my fitness and then have a gathering of friends with whom we shed sweat, tears and bags of laughter making this a top life experience I would never trade.”

Lara Morgan · Founder, Pacific Direct & Scentered