Ride25 — London to Sydney by bike, one leg a year

Corporate

Sponsor a Ride25 leg or put your team on the road

Ride25 is a 25-year charity ride from London to Sydney, one leg a year. Put your brand behind a leg, or send a company team to ride it — and every penny of sponsorship goes to 1moreChild, Lyra in Africa and a local cause.

Why sponsor Ride25 — and what you get

A cause people care about, a story that runs for 25 years, and a community of founders and business leaders on the road together.

Let's talk

Tell us a bit about your business and what you have in mind — sponsoring a leg, supplying kit, or sending a team. We'll come back to you.

Talk to us about sponsorship

25 legs

A story that keeps going

From London to Sydney, one leg a year. Every leg brings new photos and stories your team can share.

Founders & leaders

The people you want to reach

Riders are founders and senior people from fast-growth businesses — and they ride together for days.

100%

Straight to charity

Riders pay for the shirts, banners and everything else, so all sponsorship money goes to the causes.

What a sponsor gets

  1. 01

    Your logo on every jersey

    Printed on the chest, sleeves and back of every rider's shirt — in every photo from the road, every group shot and every finish line. The more you give, the larger and better-placed your logo.

  2. 02

    A room of decision-makers

    Our riders are founders, leaders and senior people from fast-growth businesses. Sponsors can ride with them, and bring guests who fit the profile.

  3. 03

    The best hotel

    Where there is more than one hotel on a stop, sponsors stay in the best one.

  4. 04

    Social, web and email

    Exposure on our social media, an advert on the website and a mention in our email communications to riders and supporters.

  5. 05

    Start-line banner

    Your logo on the banner at the start of each leg — the photo everyone shares.

  6. 06

    100% to charity

    Riders pay for the shirts, banners and everything else, so every penny of your sponsorship goes straight to 1moreChild, Lyra in Africa and a local cause.

Pioneers Leg 15 jersey, front, with sponsor logos
Pioneers Leg 15 — front
Pioneers Leg 15 jersey, back, with sponsor logos
Pioneers Leg 15 — back
Founders Leg 5 jersey, front, with sponsor logos
Founders Leg 5 — front
Founders Leg 5 jersey, back, with sponsor logos
Founders Leg 5 — back

Ways to sponsor

Headline

Leg sponsor

Your name on a whole leg: the kit, support vehicles, the leg film and every post from the road.

Supporter

Kit and product partner

Supply kit, nutrition or equipment, and get your product into the hands of every rider.

We have a number of packages and are open to offers.

Put a company team on the road

Send a team to ride a Founders leg alongside our riders. It's three to eight days of proper riding, good food and time together away from the office, all fully supported.

Past corporate teams

  • ✓Route, hotels, meals, support vans and mechanics all arranged
  • ✓A fundraising target for the team, with a shared fundraising page

Founders Leg 6

Bari to Thessaloniki

Wednesday 15th–Sunday 19th September 2027

Open for bookings

Our 2026 sponsors

Thank you to the businesses riding with us in 2026.

  • Orega

    Orega

    One of the UK's leading flexible workspace providers, offering stylish, modern business space without the constraints of traditional leases. Currently operating 25 centres across the UK, supporting over 10,000 customers. Founder Zach Douglas is on Leg 15 with his crew.

    Visit website
  • Marriott Harrison

    Marriott Harrison

    A law firm operating in dynamic markets, trusted by the world's leading growth capital investors, high-growth tech companies and well-established business leaders. Bradley Heath and David Baverstock is on Leg 5, and Ian Morris is on Leg 15.

    Visit website
  • Health Partners

    Health Partners

    The UK's largest provider of healthcare services to businesses, with over 2,200 doctors, nurses, psychiatrists and mental health clinicians delivering care across the UK and Ireland. Founder Andrew Noble is on Leg 15.

    Visit website
  • Sigma Sports

    Sigma Sports

    Founded in 1992, a premium UK-based cycling and triathlon retailer with stores in Hampton Wick, Oakham and Letchworth Garden City, expert workshops and bespoke bike fits. Founder Ian Whittingham is on Leg 15.

    Visit website
  • Rational Partners

    Rational Partners

    Works with PE and VC firms, and the companies they back, to turn technology and AI into measurable value: fractional CTO engagements, independent tech audits and AI enablement. Founder Rob Elkin is on Leg 5.

    Visit website
  • The Legal Director

    The Legal Director

    Gives UK businesses access to an experienced General Counsel on a fractional basis — a transparent, cost-effective way of embedding a senior lawyer in your business. Founder Ed Simpson is on Leg 5.

    Visit website
  • ASK BOSCO

    ASK BOSCO

    An AI-powered digital marketing analytics and forecasting platform for agencies, e-commerce brands and retailers. Named after Bosco, who runs 1moreChild in Uganda. Founder John Readman will be on both legs.

    Visit website
  • Modo25

    Modo25

    A Leeds-based, award-winning digital marketing agency and tech provider, helping brands take marketing in-house. Named after one of the children at 1moreChild. Founder John Readman will be on both legs.

    Visit website
  • Steve Edge Design

    Steve Edge Design

    A London-based global branding and digital design agency founded in 1985, specialising in creative storytelling and brand development across luxury, real estate and hospitality.

    Visit website
  • Love Ventures

    Love Ventures

    Love Ventures is an EIS Fund investing from pre-Seed to Series A, backing founders who are propelling UK productivity. Founder Adrian Love will be on both legs.

    Visit website
  • Helm

    Helm

    The UK's leading private network for founders of high-growth businesses, with peer groups chaired by exited founders and more than 160 curated events each year.

    Visit website
  • Grubby

    Grubby

    Award-winning plant-based meal kits and ready meals, and a long-time friend of Ride25 — they have donated over half a million meals to 1moreChild since 2020. Founder Martin Holden-White is on Leg 5.

    Visit website
  • Gressingham Foods

    Gressingham Foods

    A family-run UK poultry business, best known for the Gressingham Duck and producing around 130,000 ducks a week. Will and Geoff Buchanan will be on both legs.

    Visit website
  • Devono

    Devono

    The UK's leading occupier-only commercial real estate advisory firm, working exclusively for businesses and never landlords. Founder Robert Leigh is on Leg 5.

    Visit website
  • From Jaipur With Love

    From Jaipur With Love

    A boutique home decor brand specialising in bespoke, handmade rugs and cotton dhurries created by traditional artisans in rural India. Founded by Elizabeth Morrison.

    Visit website
  • Revolution Wealth Management

    Revolution Wealth Management

    Financial planning which revolves around you — supporting business owners and high-net-worth clients to create financial freedom and protect the legacy they have built. Founder James Wood is on Leg 15.

    Visit website
  • Beyond Exit

    Beyond Exit

    A collective of leaders and founders helping each other navigate the opportunities and risks of exit, and life beyond it. Founder Mark Colquhoun is on Leg 5.

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  • Into The Blue

    Into The Blue

    Unforgettable days out for over 25 years — driving experiences, flying lessons, spa breaks and unique gift ideas across the UK. Chairman Dan Mountain is on Leg 15.

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  • Cap Maison

    Cap Maison

    A lovingly created, family-run 49-room luxury beach and oceanfront hotel in St Lucia, and the only Relais & Châteaux property on the island. Founder Adam Gobat is on Leg 15.

    Visit website
  • Journeys With Purpose

    Journeys With Purpose

    Creates lasting impact through transformative travel experiences supporting conservation, communities and culture, with every journey making a donation to an environmental partner. Founder Duncan Grossart is on Leg 15.

    Visit website
  • Nitro

    Nitro

    Has provided strategy, creative, content, development and marketing services for the life sciences industry for 25 years, helping brand leaders roll out campaigns to local markets. Founder Jules Pancholi is on Leg 15.

    Visit website
  • Temple Island

    Temple Island

    Exceptional gift products bearing all the hallmarks of great British design: quality craftsmanship with a touch of the fun, quirky and eclectic. Justin Fielder is on Leg 5.

    Visit website
  • Fluent Thinking

    Fluent Thinking

    Fractional CTO and consultancy for start-ups and scale-ups. Founded by Tom Walder, who is on Leg 15.

  • Effective Collective

    Effective Collective

    A marketing effectiveness consultancy working with scaling organisations, including Lebara, Specsavers, Zwift, Accenture, Carlsberg and Sage. Founder Martin Lawson is on Leg 15.

    Visit website
  • Clarke and Simpson

    Clarke and Simpson

    An independent firm of chartered surveyors and auctioneers in Framlingham, Suffolk, with a long-established auction centre selling over 1,200 lots a week. Director Hayden Foster will conduct the auction on Leg 15.

    Visit website
  • Circularity First

    Circularity First

    Works with organisations to reduce their environmental impact in ways that also improve profitability, focusing on how technology is used and made. Founder Anthony Levy is on Leg 15.

    Visit website
  • Consigliere Advisory

    Consigliere Advisory

    Andrew Waugh works with a small portfolio of founders, CEOs, boards and investors as a part-time executive advisor, bringing over 25 years of board experience as a trusted consigliere.

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